|Before co-founding Strategy and Action, Stephen worked as Marketing Manager, Call Centre Manager, Sales Manager, and Copywriter.
He has marketed products and services across the board including business brokering, packaging goods, industrial paints, commercial services, resdential building, software, professional advice, environmental products, coaching services and more.
Stephen has presented and been published on advertising effectiveness, USP Derivation, marketing strategy and marketing considerations for start-up companies.
Stephen writes the 'Strategy' column in Australian Business Solutions magazine available in most news agencies in Australia.
His major strengths are in strategy, positioning and identifying and exploiting hidden opportunities.
“Stephen and I worked together under the auspices of Strategy and Action to offer a comprehensive advantage to businesses that applied our Company Customer Alignment programme. I can attest to his thorough professionalism.”
“We would not have achieved the outstanding success we have enjoyed if we’d kept working as we had without your assistance, and I commend you to other companies unreservedly”
|Before co-founding Strategy and Action, Neil worked in research and IT fields, helping sell technology, industrial goods and services.
He is a Google Certified Advertising Professional and has worked on numerous e-commerce projects, including national catalogue-based systems. He has delivered several seminars to business groups on the subject.
Neil has a particular strength for online advertising, analysis, testing, and research methodology.