Available as a standalone service, but best combined with our marketing programme, our packaging design and packaging printing services add a final touch of marketing appeal that will really connect with your target market.
We use a proven process of investigative briefing that extracts from you or from our prior research exactly what product attributes your packaging design must convey to your target.
Then we deliver multiple packaging design concepts that meet that brief, seek feedback from you and steadily refine until we are all in agreement that the packaging design we’ve arrived at is perfect.
A panel of target market participants can be probed for their impressions of the packaging options. We use a combination of scientific and heuristic analysis to present to you a report on the market’s packaging design preferences to help decide on the version to go to market.