Something for everyone. We hope that whatever industry you’re in you can take something from these 2013 marketing trends and apply it to and grow your business. Shoptimization – new mobile apps and startups let consumers optimize the process of buying everything from fashion to medical prescriptions. Partnership publishing – Aspiring authors and publishing professionals […]
1. Generate Dialogue Interacting with your audience is one of the most crucial steps to great social media. By engaging with customers or potential clients through social media it shows them that there are real people running your business. Don’t be afraid to make jokes, be a little cheeky, respond to negativity and form relationships […]
Web usability is about making your website work so that your users can find what they’re looking for quickly and efficiently. A usable website can reap huge benefits to your website and your company. We read web pages in a different manner to how we read printed text. We generally don’t read pages word-for-word – […]
For any company expanding globally takes careful analysis and planning. There are many challenges and barriers that lie ahead but with the right processes in place, taking your brand global is achievable. 1. Maintain a consistent brand identity Even as you adapt to the values and consumer habits of the new target market make sure […]
You might not think that Facebook should play a role in your business, but there are three things about this social media hub that may just change your mind. The sheer number of people on Facebook. More than 900 million users worldwide makes it the third biggest common community on Earth – only India and China […]
So you are looking for a revamp to your current site, or starting afresh – we want you to be furnished with the right information, before you sink your hard earned money into the wrong fit for you. Here are three things you should think about: 1. Are they just a web design company, or […]
There is confusion when it comes to strategy, planning and budgeting. They’re three different things often confused as one – a plan that’s costed. Your strategy is stronger, and more appealing to your team, when you see the differences – Strategic plans are treated as budgets and company strategies are considered to be planning documents […]
This brilliant campaign was launched by Oldtimer, a leading Austrian chain of motorway rest stops. The campaigns aims to entice people to stop at the restaurant which provides almost everything one can eat. The advertisement is designed to give the impression that you can eat anything you want at the rest stop, even cars. While […]
Call 12 old customers and offer a special they haven’t tried yet Get your sales people to offer one item extra that a client didn’t ask for Edit your website header to offer a special that lasts today only Ask today’s customers to refer a friend and thank them with a gift Take a valued […]